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Now Available!

Why Women Pivot is a book that guides and inspires ambitious women at all phases of their careers as they search for tools, guidance and motivation.  All versions available on Amazon and B&N. Audio book now available on Audible and Apple Books!

Presale for
Women Who Pivot

Releasing Spring 2024

Woman Who Pivot is a nonfiction book that guides and inspires women at all phases of their careers
searching for balance, opportunity, growth, guidance and camaraderie

About my book, Why Women Pivot

Why Women Pivot: As women become leaders, partners, caregivers, or empty nesters, their careers and priorities go through major transitions. These transitions are challenging but women can tee themselves up for success with a few strategies BEFORE it’s time to pivot. During tumultuous times where a pivot may be forced upon us, we can be taking some action while also doing some sole searching.

This book brings together my experience as an entrepreneur, leader in both large and small companies, mentor, consultant and board member. It also introduces you to women who have navigated their own pivots in and out of the workforce. 

I wrote this book because, like men, women need resources when they take on big roles. But what they need is different. Some companies provide resources and inclusivity while others need help becoming female-friendly.

Many women are becoming the primary earners or major income contributors, and they are also staying in the job market longer than ever. With these realities come inflection points that cause career pivots. Sometimes pivots are self-initiated, but others may be brought on by life events  (births, deaths, marriages, divorces,  health challenges, downsizing, or a need for self-care). Women should look at these as opportunities while still being strategic about where they want to go.

My hope is that, in reading this book, women will become familiar with the various career phases they are likely to encounter, be better equipped to navigate a pivot, and realize that careers often take circuitous routes. But the journey creates an opportunity to evolve your personal brand. Whether you wish to work toward starting your own business, navigate the corporate ladder or something in between, you can find balance and maneuver by hearing the stories and insights of women who will inspire and guide you.

You can find the book in all formats on Amazon. It’s also available on Kobo and B&N.com. The audiobook is available on Audible and Apple Books

What you will learn:

Elements of entrepreneurial thinking that are necessary during times of transition

Your side hustle is often an on-ramp to your next pivot

We are never too old to ask for mentorship, or too young to be a mentor. Start now!

What women can learn from the way men network

The unanticipated benefits of mentoring may support you during transitions

Women are the most well equipped to help other women; prioritize doing so

What to expect when pivoting to your own business

Every pivot shapes our personal brand and the way we tell our story matters

Careers are not linear – especially for women. You aren’t alone in transition

How to come back from a pause or delay in your career

Choosing the type of
organization best suited to your strengths/circumstances

What companies need to know about the way women work and how we can be catalysts for change

My Publishing Journey

I started writing this book in 2022 as a challenge to myself and a need for a creative outlet following COVID. Given that I had pivoted from small tech-media companies to large, became an entrepreneur and then consultant/advisor when my family situation required this shift, I had some things to share and was compelled to take inventory. I have worked across b2b, b2g and with non-profits and had a unique understanding of the business landscape. I also had great examples from other women who had navigated pivots and had lessons to share. Data suggests that 60% of women consider a pivot but only 25% of women take them. We are more credentialed than ever to chart our own path, but women need to know how. Chapters started to evolve and my publisher Manuscripts and I teamed up.

You will love this book if you are:

  • Impacted in the recent cuts to government agencies
  • Looking for connections to other women who can support, inspire and mentor you
  • Feeling stagnant and want to get in touch with your authentic self
  • Frustrated by a career “setback” and wondering how to recover
  • Interested in starting a business and need to know what to consider
  • Hold a leadership role and are managing the personal trade-offs and professional challenges involved
  • Juggling ambition with the care of others and playing the long and short career game
  • An empty-nester thinking about “retirement” and needing a vision
  • Planning a family and weighing the professional impact

Why Women Pivot is a nonfiction book that guides and inspires ambitious women at all phases of their careers searching for tools, guidance and the confidence to persevere.

Ways You Can Support Me Now

  • Purchase the e-book, audio book, soft or hardcover book and LEAVE A BOOK REVIEW. The book is available on Amazon, Barnes and Noble, Audible and Apple Books.
  • Leave a book review! Authors depend on book reviews to signal to algorithms that readers are engaged. Even if you received a book from me, you can leave a review on any of these platforms.
  • Please recommend my book to five (5) friends, family members, or co-workers who you think would enjoy it via text or direct message on social media.

Speaking Engagements

Signature talks include:

  1. Understanding and navigating the phases of women’s careers 
  2. Integrating an innovation mindset into your organization
  3. Why midsize companies are best suited for innovation

Contact me to discuss how we can plan a private, customized, keynote presentation that includes signed copies of Why Women Pivot!

Event registration is available

Trish Barber headshot

About the Author

Trish has worked at senior levels of large and small tech-media companies and non-profits. She has also launched companies as an entrepreneur and intrapreneur. She continues to be energized by entrepreneurs and mentors early-stage companies.

Trish wrote Why Women Pivot after juggling senior career roles and raising three children.  She has worked to capture ways for women to help themselves and for companies to recognize the innovation benefits of women leaders and team members.

Trish is CEO of 3WaysDigital where innovation advisory work has become her passion. She pivoted from a big company to founding startups and then to consulting/advisory services when a family crisis required adjustments to be made. Trish is making her next pivot as she takes her leadership skills to the board level. She specializes in working with companies that are serious about supporting women in leadership roles.

For more information, you can connect with Trish Barber at:

Frequently Asked Questions

Tickets are non-refundable, however, if you are unable to attend, you may transfer your ticket to another individual at no charge.

The presale is open for 30 days, and then you will have the option to join a waitlist and support when my book releases. If you preorder now, you will be able to participate in my publishing journey.

You can purchase multiple tickets if they are offered as a primary option when selecting your preorder, or if it is available as an add-on. If you want to purchase additional tickets after, you are welcome to use a second email address and place a new order — or, you contact the author and can upgrade your order for additional tickets.

You will see ‘MANUSCRIPT‘ reflected on your credit card statement.